Estimate follow-up automation for contractors

Estimate follow-up automation means every estimate you send is followed up, whether or not you remember to. In Business Genie, estimates and proposals can ask for a deposit, and automated follow-ups keep in touch with the customer after the quote goes out.

How estimate follow-up runs

A sample fortnight of five estimates, a day to a row. Each is a lane: follow it down to see what happens to it.

  1. 1

    AssemblyMartinez · $200 · $84 deposit

  2. 2

    Gutter replacementAlvarez · $2,100 · $525 deposit

  3. 3

    Mini-split installOkafor · $4,600 · $1,150 deposit

  4. 4

    Deck stainingLindqvist · $1,350 · $340 deposit

  5. 5

    Garage door openerHaddad · $780 · $195 deposit

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12345

0 of 0Followed up

  1. MonWk 1

    Monday. Estimate 1 goes to Martinez: $200 of assembly, with an $84 deposit on it.

  2. 1Step 1 of 4

    Send the estimate, with a deposit on it

    Build the estimate or proposal in Business Genie, on the web or in the iOS and Android app, and ask for a deposit on it. No format yet? Start from a free estimate template.

  3. Tue

    Tuesday. The gutter estimate goes to Alvarez.

  4. Wed

    Wednesday, and no word from Martinez. A follow-up goes out on its own.

  5. Step 2 of 4

    Let the follow-ups run

    Automated follow-ups keep in touch with the customer after the estimate goes out. A quote does not go quiet because the week got busy, and nobody keeps a list of who to chase.

  6. Thu

    Thursday. Martinez pays the $84 deposit, and you put the job on the calendar.

  7. Fri

    Friday. The assembly is done and invoiced. Alvarez and Okafor each get a follow-up.

  8. Sat

    The weekend. Two estimates are still out, and neither is forgotten.

  9. Sun

  10. MonWk 2

    Monday. A second follow-up to Alvarez. The deck estimate goes to Lindqvist.

  11. Tue

    Tuesday. Alvarez pays the $525 deposit on the gutters. Okafor gets a second follow-up.

  12. Step 3 of 4

    Book the job once the deposit is in

    The customer pays the deposit on the estimate by card, Apple Pay, PayPal, Venmo or Cash App, and you put the work on the calendar.

  13. Wed

    Wednesday. Lindqvist gets a follow-up. The garage door estimate goes to Haddad.

  14. Thu

    Thursday. Lindqvist pays the deposit, and you put the deck on the calendar.

  15. Fri

    Friday. The gutters are done and invoiced, with QuickBooks Online in sync. Okafor and Haddad get follow-ups.

  16. Step 4 of 4

    Invoice the job

    When the work is done, invoice from the same account. Business Genie syncs with QuickBooks Online.

  17. Sat

    The weekend. Okafor and Haddad have not answered yet, and both have had a follow-up.

  18. Sun

    Five estimates sent, five followed up, and nobody had to remember one of them.

  • Estimate sent
  • Waiting on the customer
  • Automated follow-up
  • Deposit paid, job on
  • Done and invoiced

Sample estimates, simulated: the names and amounts are made up, and when the follow-ups fall is drawn for illustration.

Estimate 1 from the fortnight, the moment before it goes out: $200 of assembly for Martinez, asking a 42% deposit of $84. Sample job.

The deposit rides on the estimate

An estimate or proposal in Business Genie can ask for a deposit, so the customer commits with a payment before the work goes on the calendar. They pay the way they already pay for things: card, Apple Pay, PayPal, Venmo or Cash App. When the job is done, the invoice goes out from the same account, and QuickBooks Online stays in sync.

Estimate 1 · Assembly for MartinezIts first week · sample
  1. Mon

    Sent, $84 deposit

  2. Tue

    Waiting

  3. Wed

    Follow-up

  4. Thu

    Deposit paid

  5. Fri

    Invoiced $200

Where estimate follow-up sits in a job

Estimate follow-up is the stretch of a job between sending a price and booking the work. Lead follow-up comes before it, turning an inquiry into a visit or an estimate. Scheduling comes after it, once the deposit is in. Invoice collection comes last, turning a sent invoice into a payment.

  1. Inquiry

    Lead follow-up

    Waiting on you to price it

  2. 1

    Estimate sent

    Estimate follow-up

    This program · Waiting on the customer, followed up

  3. Deposit paid

  4. Done and invoiced

    Invoice collection

    Waiting on the payment

  5. Paid

How is this different from lead follow-up?

Lead follow-up covers the stage before a price: turning an inquiry into a booked visit or an estimate. Estimate follow-up covers the stage after it: turning a sent estimate into a job.

Estimate tools and guides

The follow-up starts from a sent estimate. Write and price it before it goes out; these tools and guides help.

Follow up every estimate

Estimates with deposits and automated follow-ups, on the web and in the iOS and Android app. Free for a month, with no credit card to start, and setup is free: the team moves your customers and services in for you.

Plans from $50 a month · All programs

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Sent todayWaiting on the customer